Information for Selling Your House
What Determines Price?
- Location
- Condition of Property
- Market Supply and Demand
- New Construction
- Economic Trend
- Fair Market Value (FVM) - The term "fair market value" generally means the price at which a seller will freely sell and a buyer will freely buy.
Sources of Buyer Activity
- 75% Internet Search
- 50% Reputation and referrals
- 21% "For Sale" signs
- 11% Newspapers and magazines
- 8% Friends
- 6% Knew the seller
- 4% All others
Statistics provided by the National Association of REALTORS 2005
As part of the Marketing Plan, we will:
- Perform a Comparative Market Analysis.
- Put a Dogwood Realty Inc. "For Sale" sign in the yard.
- List the property in the local Multiple Listing Service.
- List the property on REALTOR.com
- Prepare a detailed information flyer with facts and photographs.
- Prepare a home features flyer to provide information on your property for agents and prospects viewing your house.
- Notify other agents about the property through e-mail and personal phone calls
- Send flyers to local agencies and agents.
- Conduct Open Houses to generate buyer interest
- Place classified advertising in various home magazines when appropriate.
- Mail promotional pieces to your neighborhood.
- Offer a home warranty, if possible.
This will include:
- Flyers
- Postcards
- Direct Mail
- Home Feature Sheets
- Internet Postings
- Newspaper Advertising
- Etc.
Tips for preparing Your Home
- Keep the lawn trimmed and edged.
- Weed and cultivate flower gardens.
- Trim shrubs and eliminate dead trees and branches.
- Pick up any debris, toys and lawn equipment.
- Repair any fences and gates and give them a fresh coat of paint or stain if necessary.
- Have the exterior clean and attractive, the roof in good repair, and the gutters and downspouts in good condition.
- Replace any cracked windows and torn screens.
- Made the entrance-way clean and inviting.
- Be sure the doorbell works.
- Wash down the mailbox and porch light, sweep the porch.
- Be sure clothes are hung neatly and shoes and other objects are tidily arranged.
- Bathrooms should be sparkling clean with no stains or mildew.
- Repair the caulking in tubs and showers.
- If necessary, replace shower curtain and set out fresh towels.
- Bedrooms should appear neat with attractive spreads and curtains.
- Remove any clutter (including wall posters) from kids' rooms.
- Use packing boxes to clean and organize the basement, attic and garage.
- The kitchen should be especially clean and dishes put away.
